“From entrepreneur to women’s guide: The story of Yaya Vlogs and Socias Chapinas”
My name is Jericka Sánchez , although on social media and in my community I am known as Yaya Vlogs .
I'm a marketing professional with a master's degree in Human Resources, and I'm currently an entrepreneur running an online fashion and cosmetics store. But above all, I define myself as a woman who believes in the power of connections .
I am the founder of Socias Chapinas Emprendimientos Guatemala , a community that supports Guatemalan women in developing, structuring, and growing their businesses in practical, supportive, and secure ways. Our goal is clear: to create opportunities for collective success .
I organize bazaars where we bring together more than 50 businesses to showcase their products. We also hold monthly networking breakfasts called "Woman-to-Woman Workshops" with over 50 female entrepreneurs. In these sessions, we share advice, lessons learned, and tools to boost their businesses and accelerate their growth.
In addition, we rent a secure, centrally located parking lot where our members can make their deliveries every Saturday, together and in a supportive community. This system not only simplifies logistics but also reduces the risk of robberies and promotes safety during the sales process.
My dream has always been to help other women become independent, to grow, to discover that success is closer when we support each other. Today I can say that my greatest achievement is not a company, but having built a community of strong women who have become a family .
We want to continue making history, reach more corners of the country, and demonstrate that when a woman starts a business, her entire community flourishes.









Me gustaria contar mi historia para que otras mujeres sepan que no estan solas y que a pesar de los prejuicios se puede salir adelante.
Eres una gran mujer un ejemplo a seguir gracias por ese apoyo y motivación que nos das día con día Dios te bendiga y te siga usando como un instrumento de bendición
Que bonita entrevista, Gracias por apoyo Yaya realmente crecimos mucho como emprendimiento, el apoyo entre todas es incondicional, un abrazo muy grande gracias por hacer del grupo, nuestro lugar seguro.
Gracias Yaya por tu increíble apoyo a la comunidad de emprendedoras. Tu humildad y dedicación para guiarnos por el camino del éxito son verdaderamente inspiradoras. Nos has enseñado a confiar en nosotras mismas y a crecer juntas. Tu labor es invaluable. Bendiciones.
Grupo donde realmente se siente el apoyo no solo se su fundadora y administración sino de todas las compañeras en dónde mutuamente se muestra el apoyo.