With over a century of experience and leadership in the food industry, Atunes y Sardinas La Sirena commemorates its anniversary by reaffirming its commitment to quality, nutrition and sustainability that have distinguished it for generations.  

Guatemala, November 19, 2025. With pride and gratitude, La Sirena Tuna and Sardines celebrates another anniversary, reaffirming its legacy of more than a century offering flavor, nutrition, and quality to families in Guatemala and around the world. Since its founding in 1918, the brand has evolved with the same purpose: to nourish life by bringing reliable, high-quality products steeped in tradition to the table.

The story of La Sirena began during the sardine boom in the United States, when the great nutritional value of these fish, rich in omega-3, calcium, phosphorus, vitamin D and B12, was discovered, making it an accessible and essential food even for troops during World War I.

The story of La Sirena dates back to the early 20th century. Since then, the brand has grown with an unwavering commitment to quality and innovation, becoming one of the leading companies in the seafood industry. Today, its various product lines are available at different points of sale nationwide and continue to be a symbol of trust and flavor.

La Sirena Sardines, which originated with their iconic presentation in tomato sauce and spicy seasoning, are an essential part of tradition and healthy eating. Over the years, they have maintained their reputation as a natural source of protein, calcium, and omega-3 fatty acids, ready to enjoy and easy to incorporate into various recipes. Their product line has expanded to include Club Can, a nutritious and delicious option for those seeking wellness and a gourmet choice.

La Sirena stands out for offering 100% tuna loin chunks, with no added soy and gluten-free, guaranteeing larger chunks, a firm texture, and authentic flavor. In addition to being light, high in protein, and low in calories and sodium, it's the ideal choice for a balanced diet. Its variety of products offers delicious and convenient combinations, always with the quality seal that characterizes the brand.

True to its promise of honesty and responsibility, La Sirena maintains a strong commitment to sustainability and the protection of marine ecosystems. Its “Dolphin Safe” certification guarantees responsible fishing practices and respect for the environment. These values, along with transparency and quality, have made La Sirena a brand that inspires trust and pride in every generation.

On this anniversary, the company celebrates with its consumers, employees, and business partners, expressing gratitude for the preference and loyalty that have allowed its story to continue. The brand reaffirms its vision of continued growth, innovation, and bringing nutrition to more homes, always with the same spirit with which it began: “More than 100 years of nourishing life.”

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Fernanda Soto

Integrated Communications Magnifying Glass

Cell:  4128-7538